By clicking “Accept”, you agree to the storing of cookies on your device to analyze site usage and assist in our marketing efforts.. View our Privacy Policy for more information.

If I'm surprised we're going shopping after you've reminded me 3 times...

(Just go with it – it's the disease)
(It’s the disease)

If it's winter and you're 'so over' reminding me to dress warm...

(Just go with it – it's the disease)
(It’s the disease)

If I rang in the New Year like it was actually 1999...

(Just go with it – it's the disease)
(It’s the disease)
No items found.

These brain diseases don’t define us.

If you’re feeling like an outlier, frustrated, or overwhelmed, it’s not your fault. Alzheimer’s disease and other types of dementia are too often

misunderstood
stigmatized
complicated
‘invisible’ to most
and tough to talk about.

We’re working hard to change this and refocus on the person over the disease. We should be

finding hope every day
more confident, with tools and tips to live better
able to talk about it openly, without shame or judgment
supported by family and friends

You can prevent dementia entirely

You can prevent dementia entirely

It's a myth
Fact: Scientists around the globe have been trying to answer this question for years. Lifestyle choices can lower your risk of developing dementia, but today there is no guaranteed method known to prevent it 100%.